College and Career Success, 6th Edition

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Information for Bookstore Orders
What's New in the 6th Edition
Chapter Titles and Brief Content
College and Career Success Online
Student Learning Outcomes
Instructor Manual
Journal Entries
Test Bank and Exams




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Information for Bookstore Orders     

College and Career Success, 6th Edition
Kendall Hunt Publishing
ISBN: 978-1-4652-4087-3
Author: Marsha Fralick

What's New in the 6th Edition

Here are the major changes:

·         New design and color photographs

·         Updated career  information
o   Income and employment rates based on educational level
 o   Bureau of Labor Statistics 2008-2018 Projections
o   Majors and earnings 2014
o   Generation Z (1995-present)
o   Career trends

·         Using Emotional Intelligence in Your Personal and Career Life

·         Multiple Intelligences and Careers
o   New category on existential intelligence added

·         Expanded Learning Strategies for auditory, visual, tactile and kinesthetic learning styles

·         Streamlined information on the PEPS learning style inventory (16 elements of learning style)

·         Establishing your Personal Brand Online
o   Using social media to establish your personal brand

·         Updated nutrition information from

Chapter Titles and Brief Content

Chapter 1.  Understanding Motivation
Topics include the value of a college education, how to choose a major, how to be motivated, developing habits that lead to success and the value of persistence. 

Chapter 2.  Exploring Your Personality and Major
Topics include choosing a major that matches your personal strengths; understanding personality types; personality and preferred work environment, decision making, time management and money management; career outlook and finding your passion.  The Do What You Are personality assessment is included.

Chapter 3.  Learning Style and Intelligence
Topics include understanding learning style, learning strategies, how personality type affects learning style, understanding your professor's teaching style, multiple intelligences, multiple intelligences and careers, and using emotional intelligence in your personal life and career.  The Productivity Environmental Preference Survey which measures learning style and productivity and suggests matching learning strategies is included. 

Chapter 4.  Exploring Interests and Values
Topics include exploring your vocational interests, using values to make important life decisions, acting on your values and making good decisions.  The Interest Profiler which measures vocational interests is included.

Chapter 5.  Planning Your Career and Education
Topics include employment trends, work skills for the 21st Century, career research, educational planning, personal branding online, updated job search skills, the resume, interview skills and finding success in adversity. 

Chapter 6.  Managing Time and Money
Topics include lifetime goals, using priorities, estimating study and work time, schedules, time management techniques, dealing with procrastination, and money management.

Chapter 7.  Improving Memory and Reading
Topics include improving memory, improving study techniques, mnemonics and other memory tricks, optimizing your brain power and applying memory techniques to reading improvement.

Chapter 8. Taking Notes, Writing and Speaking
Topics include taking notes on the college lecture, note taking systems, improving note taking efficiency, reviewing your notes, power writing, and basics of public speaking.

Chapter 9.  Test Taking
Topics include test preparation, dealing with test anxiety, studying for math tests, tips for taking tests, and how to be prepared.

Chapter 10. Communication and Relationships
Topics include understanding your communication style, communication for success, the language of responsibility, barriers to effective communication, dealing with conflict, friendships, roommates and relationships. 

Chapter 11.  Thinking Critically and Creatively
Topics include fallacies in reasoning, how to become a critical thinker, moral reasoning and creative thinking techniques.

Chapter 12. Maintaining a Healthy Lifestyle
Topics includes longevity, nutrition, exercise, avoiding addictions, avoiding sexually transmitted infections, getting enough sleep and making positive changes in your life.

Chapter 13.  Appreciating Diversity
Topics include the importance of appreciating diversity, vocabulary for understanding diversity, the human genome, communicating across cultures, understanding sexual orientation, how to appreciate diversity, stages of ethical development and student perspectives on diversity.

Chapter 14. Thinking Positively about the Future
Topics include life stages, positive thinking, optimism, hope, future-mindedness, positive self-talk, affirmations, successful beliefs and secrets to happiness.

College and Career Success Online

An interactive online edition is available. Contact me at for an online demo.


·   Topics regarding college, career, and lifelong success are presented in the text. 

·   Chapter 1 helps students take responsibility for their success by providing them with tools for motivation, positive thinking, and learning positive behavior.

·    Concepts from positive psychology are used to help students build on their strengths, think positively about the future, and clarify what happiness means to them.   

·   The Do What You Are (DWYA) personality assessment helps students identify their personal strengths and suggests matching careers.  Supporting textbook material s help student to understand personality type and how it is connected to career choice and other success skills.

·   The Productivity Environmental Preference Survey helps students identify learning preferences and factors influencing productivity.

·   The material in Chapter 3 helps students identify their multiple intelligences and matching careers.  New material on emotional intelligence and how it affects career and lifelong success is included.

·     Additional material in Chapter 3 helps students clarify their values and encourages students to act on their values and use them in career decision making. 

·    The Interest Profiler integrated into Chapter 4 helps students identify their vocational interests.  Career interest areas and matching careers are available on the O*Net database of careers.

·    An online career portfolio summarizes the results of the PEPS and DWYA.  It provides links to the O*Net database of careers as well as links to current available jobs at Simply Hired.  

·     Information is provided on current career trends, the career decision making process, educational planning and researching career information and outlook. 

·    Updated job search strategies include the concept of online personal branding and using social media and other online job search tools. 

·   Traditional topics on time management, memory improvement, reading tips, taking notes, writing, speaking and test taking are presented along with interactive activities to engage students in learning.  

·     Interactive exercises, frequent quizzes, and answer keys within the chapters help students  with reading comprehension,  check understanding of key concepts and provide opportunities for practice.  

·    Journal entries help students think critically and apply what they have learned to their personal lives.

·    Individual and group exercises are included at the end of each chapter.

·   The College Success 1 Website at has resources for faculty and students.  Student resources include key ideas, Internet links related to each chapter and Word documents for journal entries.  Resources for faculty include the Instructor Manual and Faculty Resources for teaching college success courses including over 500 pages of classroom exercises, handouts, video suggestions, Internet links to related material and much more. 

Student Learning Outcomes

Student learning outcomes are available for the course and for each chapter along with objectives, suggested activities and assessment.

Instructor Manual, Test Bank, and PowerPoint Presentations

The Instructor Manual contains over 500 pages of interactive exercises, classroom handouts, and techniques for engaging students in learning. Here is a sample of the Instructor Manual for Chapter 1: Understanding Motivation.

The Test Bank includes a bank of questions for each chapter as well as section, mid-term and final exams.

The PowerPoint Library contains a slide for every topic in the textbook. Select the slides that match your student learning outcomes. Here is a sample PowerPoint presentation for Chapter 1: Understanding Motivation.

Note that a user name and password are required to access the full Instructor Manual, Test Bank and PowerPoint Library. Login information is provided for faculty who have ordered textbooks for their students. If you have ordered texts, contact me at for the login information.

Journal Entries

Journal entries in Word format are available for student convenience

       Journal Entries for Chapter 1,   Understanding Motivation
 Journal Entries for Chapter 2,   Exploring Your Personality and Major
 Journal Entries for Chapter 3,   Learning Style and Intelligence
 Journal Entries for Chapter 4,   Exploring Interests and Values
 Journal Entries for Chapter 5,   Planning Your Career and Education
 Journal Entries for Chapter 6,   Managing Time and Money
 Journal Entries for Chapter 7,   Improving Memory and Reading
 Journal Entries for Chapter 8,   Taking Notes, Writing, and Speaking
 Journal Entries for Chapter 9,   Test Taking
 Journal Entries for Chapter 10, Communication and Relationships
 Journal Entries for Chapter 11, Thinking Critically and Creatively
 Journal Entries for Chapter 12, Maintaining a Healthy Lifestyle
 Journal Entries for Chapter 13, Appreciating Diversity
 Journal Entries for Chapter 14, Thinking Positively about the Future